The setup fee inside the year

Setup fees are honest when they are numbers, and rude when they appear after you have chosen a winner. A fibre drop is physical work. Someone pays the van. The only question is whether you see that payment in the same glance as the monthly, or whether a comparison engine trained you to fall in love with £24.99 and discover £59 at checkout like a plot twist.

Put it in the year

Add setup, delivery, and the first known rise. Divide by twelve if you like a monthly fiction, but keep the cash total. Humans spend cash.

A £26 line with £0 setup can beat a £24 line with £90 activation over a year. This is not advanced.

‘Waived’ is a term

Waived setup on 24 months is a reason they will be unpleasant if you leave in month six. Put the waived amount next to the exit fee. They are cousins.

If they waive it unconditionally, good. Get that in the order PDF.

Engineers are not a moral failing

A plant change may need a van. Paying the van is sane. Pretending FTTP appears by email is not.

Failed visits you caused can add fees. Failed visits they caused should not. Put the cupboard key on the order so you do not buy the former.

£0 setup is either kindness or a delayed invoice. The PDF knows which.

Vans are not free. Honesty about vans is a ranking input. We would rather look dearer on a poster than lie about a £59 that you will pay.